How to start a tourism business
The service sector in the Russian Federation is developing in huge strides, trying to realize the opportunities that were missed in the twentieth century. One way or another, the development…

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Russian Internet platforms for remote work
A new and unusual word “Crowdworking”, which means just searching for additional work using special Internet platforms. And this niche is currently gaining momentum. In the United States, many start-up…

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How to start your own business - ideas and technologies
In those moments when a person decides to stop working “for an uncle” and do something of his own, quite logical questions arise: “Where to start? What is needed for…

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small company

Instruction: how to find a small company for your customers

Produce consumer goods (or better known among the people “consumer goods”), want to enter the market, but do not know what to do?

Then read our article and draw conclusions.

Each consumer goods manufacturer has four ways to enter the market and find its customers: an online store, its own offline stores, network marketing and a network of retailers in the consumer goods segment (FMCG). Of the proposed options, the most interesting for the manufacturer is the option of accessing a network of retailers, this will ensure both large sales volumes and profit corresponding to the sales volumes.

Instruction: How to find a small company for a small company.

The peculiarity of entering the market is that, most likely, it will not work to work in this direction without intermediaries. The intermediary will be a wholesale distributor who has been working with retail for a long time and can provide sales both in large chains of stores and in small scattered retail outlets.

Naturally, the larger the “rank” the intermediary will be, the more the number of connections he will be able to provide. But how to get to the “big fish”, how to interest and keep it?

Point one. Performance. Continue reading

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